MVSTF & UNICEF launches special campaign on the issue of child rights

14th November, 2019: Maharashtra Village Social Transformation Foundation (MVSTF) & United Nations International Children’s Emergency Fund (UNICEF) India will conduct a special campaign as a part of children’s day celebration.

On the occasion of children’s day, the third phase will commence from 14th November, 2019 till 30th November, 2019. During these two weeks, different programs will be implemented for the children at district level. There will be a review of the absence of children in the school, educational documentaries will be shown to the students, various programs will be organized for the children, teens, women groups etc.

The campaign kicked off on August 15th on the occasion of independence day to commemorate 30th year of United Nations Convention on the Rights of the Child (CRC@30), launched a special campaign titled – ‘Celebrating Child Rights ‘which would focus on issues related to child rights.

MVSTF & UNICEF would run a three-month long campaign in three phases in 850 villages from 25 districts of Maharashtra. The main aim of the campaign is to reach out to people and educate them about the issues of child rights and child marriage. The purpose is to create awareness among villagers. MVSTF is the executing partner, whereas UNICEF India is the knowledge partner for the campaign.

The last phase of the campaign will educate villagers about the harmful effects of child marriage and legal remedies provided by the government. The focus would be on giving insights on why and how to prevent child marriage and how to reach out to village, district and state administration to report any wrongdoing or crisis. The villagers would also be given information about the various helpline and help desk numbers to report such cases.

The first phase was launched on August 15th will focus on creating awareness about the issue at the grassroot level among the villagers. To create awareness and set up a strong base, Gram Sabhas (Village Meets) will be held to educate people about the issue.

The second phase was launched on October 11th as part of the International Girl Child Day celebration. The second phase would focus on the implementation of Beti Bachao & Beti Padhao scheme. Meetings and discussions were held in schools which focused on key issues related to child marriage.