Pune: Vencer Hospital Launches ‘Grandparent Care’ Initiative for Senior Citizens After 1,000 Days of Service

Pune, 27th May 2026: India is rapidly becoming an ageing society. According to government population projections, nearly one in seven Indians is expected to be above 60 years of age by 2036. Maharashtra, too, is witnessing a major demographic shift, with its elderly population projected to rise significantly over the next decade.

In Pune and Pimpri-Chinchwad, this change is already visible in hospitals, homes and families. After nearly 1,000 days of service, doctors at Vencer Hospital said one reality stood out clearly — more than 40 per cent of the hospital’s patients are senior citizens.

Vencer Hospital is a family-run institution founded and led by five doctors. The hospital stated that its vision is not merely to operate a healthcare facility, but to evolve into a multispeciality family hospital where patients come first, treatment remains affordable, and patient satisfaction remains the ultimate goal.

The hospital said the increasing number of elderly patients was not just a statistic, but a message. Doctors realised that ageing is no longer a distant demographic concern, but one of the most urgent healthcare and social challenges facing Pune, Maharashtra, India and societies across the world.

In response, Vencer Hospital has launched “Grandparent Care”, a senior-focused healthcare initiative designed to bring preventive care, vision care, emergency support, emotional reassurance and community connection under one roof.

“We started Vencer Hospital as a family of doctors with a simple purpose — to build honest, affordable and patient-first medical care,” said
Dr. Sharoon Shitole, Managing Director and Ophthalmology Surgeon at Vencer Hospital.

“Our goal is to build a multispeciality family hospital where patients feel heard, supported and cared for. But after nearly 1,000 days of service, we realised that more than 40 per cent of our patients are senior citizens. This is not only a hospital issue; it is a social responsibility.
India is ageing, Maharashtra is ageing, and Pune is already witnessing this transformation. Our elders took care of us. Now healthcare institutions must care for them with dignity, continuity and compassion,” he added.

Doctors at Vencer Hospital said elderly care cannot remain fragmented. Many senior citizens and their families struggle because every healthcare need often requires a separate visit, specialist, test, queue and explanation. This frequently results in delays, confusion, anxiety and avoidable complications.

“Grandparent Care” has therefore been designed as a comprehensive support ecosystem built around three key pillars.

Drishti – Senior-Focused Vision Care

Drishti is Vencer Hospital’s senior-focused cataract and vision-care programme. The hospital said many elderly patients delay cataract treatment because of fear, confusion or anxiety regarding procedures and costs.

The initiative aims to simplify vision care and encourage timely treatment so that senior citizens can maintain independence, confidence and an active family life.

Aashwas – Long-Term Health Assurance for Senior Citizens

Aashwas is a preventive healthcare subscription model designed specifically for senior citizens. It includes routine tests, health evaluations and long-term healthcare assurance.

Vencer Hospital said subscribers under Aashwas will continue to receive the same package pricing for the next three years, helping families plan healthcare expenses with greater predictability and confidence.

The subscription also includes free emergency medical intake visits at the hospital. Hospital officials said this is possible because Vencer Hospital maintains round-the-clock doctor availability, allowing senior citizens to receive immediate medical assessment during emergencies.

Apna Circle – Weekly Support, Counselling and Community for Grandparents

Apna Circle is a weekly doctor-led support and community initiative open to subscribers.
Senior citizens can attend along with a friend or companion and interact with doctors, counsellors and specialists from various disciplines. The sessions will focus on medical concerns, emotional wellbeing, loneliness, mobility, nutrition, ageing-related anxiety and changing family structures.

Doctors at Vencer Hospital believe emotional isolation is one of the least discussed yet most serious health challenges faced by elderly citizens in urban India.

Dr. Bhushan Shitole and Dr. Sameer Patil said mobility, continuity of care and emotional reassurance are deeply interconnected in elderly healthcare. They noted that many senior citizens gradually withdraw from social and family life when mobility declines, vision weakens or they begin feeling medically unsupported.

According to them, structured preventive care, regular doctor interaction and community support can help elderly individuals remain active, confident and emotionally connected while reducing avoidable medical complications.

Vencer Hospital stated that “Grandparent Care” is not merely a new healthcare service, but a long-term social healthcare mission aimed at helping families care better for their elders and making Pune more prepared for the ageing challenge that is already here.

Registrations for “Grandparent Care” are now open in Pune.

For registrations, contact: 8055195519.