Giant Starkenn Partners with Rotary Club of Pimpri Chinchwad to organize a Cyclothon

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· Rotary Cyclothon bicycle rally to create awareness about the ill effects of pollution in the PCMC
· Cyclothon aims to achieve a participation of around 1500-2000 cycling enthusiasts

Pune, 30th January, 2018: In an attempt to create awareness about the ill effects of pollution and encourage people to have a cleaner lifestyle, Starkenn Sports Pvt. Ltd. in association with Rotary Club of Pimpri Chinchwad is organizing a Cyclothon. The bicycle rally will commence on Sunday, 4th February 2018 at 7.00 AM from Mayor House Plot, Pradhikaran and will cover through maximum area of PCMC. The event will witness participation under 3 categories namely Full Cyclothon (30 kms), Half Cyclothon (15 kms) and Kids Cyclothon (5 kms).

The ultimate aim of this Cyclothon is to create awareness amongst citizens about the alarming conditions of air pollution due to increased number of public and private vehicles in Pimpri Chinchwad. The increased level of air pollution has a number of health hazards such as birth defects, cancer, asthma bronchitis, skin rashes etc. This Cyclothon will give a message of reducing vehicle emission and increase the use of bicycles which will also help in achieving a healthy lifestyle. The Rotary Club of Pimpri has adopted 2 villages namely Kharpud and Khopewadi from the Khed taluka and is helping them to solve their various problems to increase their income and livelihood. With the help of this Cyclothon, Rotary Club is planning to raise funds and encourage participation from the corporate sector so that a change can be brought in the lives of the families who are in need.

Speaking on the occasion, Mr. Pravin V Patil, Managing Director and CEO, Starkenn Sports Pvt Ltd said, “We at Giant Starkenn always try to create awareness about environmental issues by promoting cycling over other forms of transport. I take immense pride in our association with Rotary Club of Pimpri, which has given us another platform to address an important issue like air pollution. Pimpri Chinchwad is growing at a very fast pace and with such increased motorized vehicular traffic, we need to promote sustainable and pollution free commutation to move towards a fit and healthier future. Along with that, this is a great way to raise funds to solve various problems of less privileged ones in our society. With this activity we aim to continue our association with Rotary Club to extend our support in all their future endeavors to promote cycling for a better tomorrow.”

Speaking on the occasion Mr.Bimal Rawat, President, Rotary Club Pimpri said, “We are extremely happy partnering with Giant Starkenn as they are always the front runner in promoting cycling as a lifestyle in India. This time we have come up with Rotary Cyclothon to create awareness about the increased level of air pollution in PCMC and why this is the high time we all should reduce the usage of motorized vehicles and use bicycles for our daily commutation. Since Pune was once known for its cycling culture, we should bring that culture back to promote sustainable way of transportation for the betterment of the environment.”

Online registrations for the Cyclothon are open and interested cyclists can enroll on

http://rotarycyclothon.in/register.php.

Registration fee for the Rotary Cyclothon is Rs. 300/-.