HRX and Hrithik Roshan Have No Association With the Chennai Case: Kamal Punwani, Chief Strategy Officer, HRX

Mumbai, Maharashtra, IndiaHRX confirms that neither the Brand Company nor Hrithik Roshan, have any connection to any of the events mentioned in recent allegations.

HRX confirms that neither the Brand Company nor Hrithik Roshan, have any connection to any of the events mentioned in recent allegations.

Neither Hrithik Roshan, nor HRX are responsible for engaging the stockiest- Muralidharan, nor have any connection or association with the operations of Global Fragrances.

“A limited license was granted by HRX to Gurgaon-based Global Fragrances for the merchandising rights for men’s deodorants and fragrances. This was subsequently terminated by HRX owing to default by Global Fragrances relating to non-payment of royalty dues,” confirmed the Brand spokesperson.

This reportage making false allegations has been carried out, without fact checking on the accuracy of events and claims being made.
About HRX

HRX, founded in 2013 by Hrithik Roshan and Exceed Entertainment, is a platform for bringing like-minded people together to believe in the philosophy of becoming the best version of themselves, empowering a billion people to ‘be their own hero’. HRX aims to revolutionize the fitness scenario in India, as a value-for-money, high-quality alternative to international brands with its lines of sportswear and fitness accessories. The name represents the X-factor, signifying one to push oneself towards the path of excellence to achieve the best outcome possible. An example of a successful ‘Make in India’ story, HRX aims to revolutionize the fitness scenario in India, as a value-for-money, high-quality alternative to international brands. The brand offers a range of products including sports shoes, men’s joggers, t-shirts, backpacks and select women wear (joggers, sports bras, t-shirts).