PIAGGIO celebrates its 2.5 million customers

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Payal Pedkar

Pune : Piaggio Vehicles Pvt Ltd (PVPL), a 100% subsidiary of the Italian Piaggio Group and India’s leading manufacturer of small commercial vehicles reaches a major milestone by rolling out its 2.5 millionth small commercial vehicle(SCV). The SCV was rolled out from the assembly line of Piaggio’s world class manufacturing facility at Baramati(an Ape Xtra LDX).

To celebrate this remarkable moment, Piaggio announced a customer centric, ‘The Super Warranty’ and the personal accident insurance program to extend an auxiliary value to its customers.

Piaggio Vehicle Pvt. Ltd. also unveiled its new series of Ape’ CNG/LPG three wheeler fuel vehicles which will be entitled to a warranty of 36 months or 1 lakh kilometres and also personal accident insurance cover of Rs. 1 lakh. These variants of Ape’ are the first of its kind in the industry with water cooled engine technology and best in class performance in terms of power,pick up, mileage and maintenance. While talking about the company’s new range of alternate fuel vehicles, Mr. Diego Graffi, MD and CEO of Piaggio vehicles Pvt. Ltd. said, “It is our focus to enhance Piaggio’s leadership in the market and widen the choice for the customer. The emphasis on alternate fuel technology is growing every day in the country and hence we introduced an improved range of alternate fuel vehicles to cater to the market’s needs. The customer initiatives and improved range of alternate fuel vehicles are a part of Piaggio’s strategy to further consolidate and strengthen Piaggio’s presence in the small commercial vehicles industry.”

Piaggio’s core philosophy of providing path breaking solutions in the last mile transportation segment has made it more triumphant. The new range of vehicles will meet the growing demand for commercial vehicle mobility solutions particularly suited to intra city travel in India and equipped with the latest generation eco friendly engines and state of the art technological features.