Pune Peshwas win Ola Partners League (OPL) – India’s biggest driver partner engagement initiative by Ola
Pune, June 12, 2017: Ola, India’s most popular mobile app for transportation felicitated the winners of its virtual cricket gaming property, Ola Partners League (OPL)at a star-studded event in Pune. More than 3 lakh driver partners from 7 cities such as Bangalore, Mumbai, Kolkata, Delhi, Chennai, Hyderabad, and Pune participated in OPL, making it the biggest driver partner engagement initiative ever. The virtual cricket tournament allowed driver partners to earn runs basis the bookings completed and answering some simple fun questions, creating an encouraging a competitive environment. Ola’s driver partners won 50,000+ prizes worth Rs.10 crores in the 6-week long competition.
Vishal Kaul, COO at Ola said, “I am thrilled with the kind of response OPL has generated across cities. We saw over 3 lakh driver partners participate in this unique virtual cricket tournament, it was exciting to witness how they competed with each other in these 6 weeks, making OPL a grand success. As part of OPL, we also provided cricket scholarships to the kids of our driver partners; and we are so proud to play a role in building up the future of these young and talented kids who have been selected for the scholarships in some of the best cricket academies in the country.” He further added, “Our driver partners are the flag-bearers of our mission of building mobility for billion Indians. We are thus, committed to not only building a robust driver partner ecosystem, but also build a strong personal connect with the driver partners; and initiatives like OPL help in their holistic growth.”
Pune Peshwas emerged as the winners of OPL, with top driver partners from the city taking home bumper prizes such as Maruti Ciaz car, home theatres, and gold ornaments.OPL brand ambassadors Irfan Pathan and Mandira Bedi felicitated the winners at a glittering ceremony in Pune.
Irfan Pathan, Indian Cricketer and Brand Ambassador of OPL, said, “Associating with Ola has been a thrilling experience. Creating a virtual game of cricket and gamifying it by involving driver partners from various cities was certainly unique and I am so proud to be a part of something that worked towards strengthening the driver entrepreneur ecosystem in our country. I am glad that I will be associated with it in the form of training students at the Cricket Academy of Pathans and hope that these kids will become great cricketers in the future.”
Mandira Bedi, TV personality and Brand Ambassador of OPL said, “My heartiest congratulations to the winning team and all the other individual winner of OPL. This was indeed a unique initiative and I would like to congratulate Ola for doing something so engaging and rewarding for its driver partners. It is so fulfilling to be a part of something that has helped thousands of driver partners to grow both professionally and personally.”
“Winning the bumper prize in OPL 1 is a dream come true for me and my family. I was confident of doing well in the OPL as I diligently followed all the rules and gathered the maximum points from the 1 st day apart from answering all the free hit questions. I would like to express my gratitude to Ola for embarking upon various schemes for us .” saysLakshman Roopnar, OPL winner.
Apart from the inter-city virtual gaming competition, Ola’s tie up with leading cricket academies in Bangalore, Mumbai, Delhi, Chennai, Kolkata, Hyderabad, and Pune extended OPL to the families of the driver partners. Children of the driver partners were selected to be trained at country’s best cricket academies under a 3-month scholarship by Ola.
