Shoppers Stop is the exclusive style partner for ‘Rajwade and Sons’

Pune, October 9, 2015: It was a star-studded event as the star-cast of ‘Rajwade and Sons’ visited the Shoppers Stop store at Seasons Mall to promote the exclusive ‘Rajwade and Sons’ apparel collection. Atul Kulkarni, Sachin Khedekar, Mrunal Kulkarni, Alok Rajwade, Siddharth Menon, Mrinmayee Godbole, Krutika Deo, Satish Alekar and Jyoti Subhash unveiled the casual, spirited and funky collection. Shoppers Stop is the exclusive style partner for the multi-starrer Marathi film ‘Rajwade and Sons’.

The ‘Rajwade and Sons’ collection will be available under Shoppers Stop’s exclusive youth brand Life. The collection includes cool t-shirts, funky shirts and comfortable denims. There is also a special line of fleece jackets and sweatshirts. The youthful, vibrant and energetic personality of the stars has been aptly captured by Shoppers Stop’s popular youth brand Life.

Speaking on the occasion, National Award winning actor and Kaffe Kamera Productions co-owner, Atul Kulkarni commented, “It is an absolute pleasure to associate with Shoppers Stop for Kaffe Kamera’s maiden venture, ‘Rajwade and Sons’. Having introduced the most aspirational fashion brands in the country, Shoppers Stop is a one stop destination for the best in fashion and an ideal partner for the Rajwade and Sons apparel line.”

Also speaking on the occasion, Mr. Govind Shrikhande,Customer Care Associate & Managing Director, Shoppers Stop Ltd. said, “We believe in offering our customers the best in fashion through exclusive brands and an unparalleled assortment. In the past,we have partnered with blockbuster films such as Om Shanti Om, Love Aaj Kal, Desi Boyz and more to bring exclusive apparel lines to our customers. Our exclusive range for Rajwade and Sons resonates the style portrayed by the young characters in the movie. The charisma of the characters perfectly coincides with the fashion quotient of Shoppers Stop’s popular youth brand Life’’.

The ‘Rajwade and Sons’ collection will be exclusively available across all Shoppers Stop stores in Maharashtra.