The Keithel Store: Bringing the Flavors and Crafts of Manipur to Pune

Share this News:

Undri, 20th February 2023: For those missing the rich flavors and exquisite handicrafts of Manipur, The Keithel Store is the answer. Launched today in Pune, this store is a one-stop-shop for all indigenous products of the state. The store creates a market space outside Manipur and is aimed at creating a livelihood for various entrepreneurs of the state.

The inaugural program was attended by PANN Corporation promoters Pritam Konsam, Moirangthem Nongpoknganba Meitei and Dr Meitram Niraj Luwang, who explained their vision of opening more outlets in Pune to fulfill the demands of customers for Manipuri products. The Undri outlet was inaugurated by Bemi Aley, Chairperson, Aley Sisters, who are taking the responsibility of the store. The store houses all the indigenous products of Manipur, including organic foods, packaged foods, handicrafts, handloom, pottery, and more.

The Keithel Store is a significant initiative towards promoting and preserving the culture and traditions of Manipur. The store is named after the Ima Keithel market in Manipur, which is a 500-year-old, women-only market. The Keithel Store aims to provide a global market supply chain for the unique products of Manipur.

The store is a boon for Manipuri entrepreneurs who now have a platform to showcase and sell their products outside their state. The Keithel Store has provided a significant opportunity for the economic growth of Manipur by promoting local businesses and products. It is also an excellent initiative towards preserving the indigenous crafts and traditions of the state.

The inaugural program was attended by families in and around Pune, who were excited about the store’s opening. The Keithel Store has brought a little piece of Manipur to Pune, and its presence is an excellent opportunity for those wanting to experience the rich flavors, crafts, and culture of the state.

Address: The Keithel Store, Shop 4/1/b/32, Opp Ababil Plaza, Near DPS School, Undri, Pune – 411060