Cosmo Consumer Expands Automotive Aftermarket Presence with Launch of First 4C Cosmo Car Care Centre in Pune
Pune, 25th June 2026: Cosmo Consumer, the consumer-facing vertical of Cosmo First Limited, today announced the launch of its first 4C Cosmo Car Care Centre in Pune, marking a strategic expansion into the organised vehicle protection and car care services segment. Pune was selected as the launch market owing to its strong automotive ecosystem, growing premium vehicle base, and increasing consumer adoption of vehicle protection solutions.
The launch builds on the strong momentum generated by the company’s automotive aftermarket portfolio comprising Cosmo PPF paint protection films, Cosmo Sunshield window films and Cosmo Guard coatings and compounds. In FY26, the business recorded revenue of ₹23 crore, supported by a growing nationwide distribution network of over 75 distributors for window films and 40 distributors for paint protection films.
The new 4C centre represents Cosmo Consumer’s broader strategy to strengthen its presence across the automotive aftermarket value chain through a combination of product innovation, distribution expansion, service capabilities, and customer engagement. With vehicle owners increasingly seeking solutions that protect vehicle aesthetics, improve comfort, and preserve long-term value, the company sees significant opportunities in the rapidly evolving car care and vehicle protection market.
Speaking on the development, Pankaj Poddar, Group CEO, Cosmo First, said, “At Cosmo First, we have consistently built businesses by identifying high-growth segments. The automotive aftermarket is one such opportunity. With the Indian window film market estimated at around ₹1,000 crore and the paint protection film segment growing at nearly 30% annually, we see significant headroom for organised players offering quality products and trusted service. The launch of our first 4C centre is an important step in that direction. We plan to invest approximately ₹20 crore towards expanding the 4C network and strengthening our brands: Cosmo PPF and Cosmo Sunshield. Over the next few years, we aim to establish Cosmo Consumer as a leading player in the vehicle protection and car care segment over the coming years.”
The new Cosmo Car Care Centre will offer customers a comprehensive range of vehicle protection and enhancement solutions under one roof, including automotive window films, paint protection films, coatings, detailing solutions and specialised car care services. The centre is designed to combine premium products with professional installation and service expertise, creating a seamless customer experience.
Commenting on the launch, Abhineesh Das, Business Head, Cosmo Consumer, said, “The launch of our first Cosmo Car Care Centre marks an important milestone in our automotive aftermarket journey. Over the past year, we have established a strong foundation through our products, distribution network, and installer partnerships. With 4C, we are bringing these capabilities together to offer customers a complete vehicle protection and car care experience under one roof. Looking ahead, we aim to establish around 35 Cosmo Car Care Centres across India during FY26-27, reinforcing our commitment to creating a nationwide network of premium car care destinations.”
Over the past year, Cosmo Consumer has strengthened its product portfolio with the introduction of the Carbon Pigment Series under Cosmo Sunshield, along with four new variants under Cosmo PPF. The company has also partnered with detailing studios across India to expand market reach and enhance consumer awareness. Going forward, Cosmo Consumer plans to expand the 4C model across key automotive markets in India, while aggressively investing in marketing initiatives, expanding its distribution and partner network, and further strengthening its product portfolio through continuous innovation and the introduction of new automotive care solutions, thereby reinforcing its presence in the country’s growing automotive aftermarket industry.
