Maruti Unveils Futuristic Electric SUV: Features, Launch, Competition Details

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11th December 2023: Maruti unveiled its inaugural electric vehicle at the Japanese Auto Show, following the recent release of interior images. First showcased at the Auto Expo 2023 in India, this marks Maruti’s foray into the electric SUV domain, set for a potential launch by 2025. The company aims to introduce its EV lineup in the Indian market by March 2025, with production expected to commence in October 2024. The futuristic design of Maruti Suzuki EVs features striking LED headlights, a muscular bumper, and aerodynamic alloy wheels, presenting a crossover SUV profile.

The electric SUV’s exterior boasts plus door handles, a rear bumper with a connected LED tail light unit, and a silver skid plate, contributing to its crossover aesthetics. Inside, the cabin reflects a futuristic design with unique AC vents, a yoyo two-spoke steering wheel, and a minimalist dashboard layout. Notable features include a rotary dial gear knob, a long-term integrated touch screen entertainment system, dual-zone climate control, electronic sunroof, ambient lighting, wireless mobile charging, and advanced car connectivity technology.

While the showcased image is a concept, details about the actual features are yet to be disclosed. Maruti Suzuki has not unveiled battery options, but at Auto Expo 2023, the company confirmed a 60 kWh battery pack offering a range of approximately 550 kilometers. The electric vehicle will incorporate all-wheel-drive technology (AWD) with a dual-motor setup, though charging specifications remain undisclosed.

As Maruti Suzuki’s inaugural electric vehicle, industry speculations estimate a starting price around Rs 25 lakh in the Indian market, positioning it in direct competition with MG ZS EV, Hyundai Kona EV, Tata Nexon EV, and Mahindra XUV400 EV after its launch. The model aims to capture a significant share in the burgeoning electric vehicle segment with its competitive pricing and advanced features.