India: Villages To Overtake Cities In Internet Usage By 2025

New Delhi, 3rd June 2021: In a country like India, the number of active internet users is increasing at the rate of 45 per cent. Therefore, it is expected that there will be about 90 crore active internet users across the country by 2025. Till last year, this number used to be 622 million.

According to the report, the number of active internet users by 2025 will be higher in villages than in cities which indicates a digital ecosystem in rural India.

Internet users growing rapidly in the village

According to Vishwapriya Bhattacharjee, Executive Vice President at Insights Division, voice and video will prove to be a game-changer for the digital ecosystem in the coming days.

According to the report, even though the internet penetration in urban India is twice that of rural areas, the number of internet users in rural areas is growing year after year.

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The number of Internet users in urban India has increased by 4 per cent to 323 million, while in rural India, it has increased by 13 per cent to 299 million.

Urban people spend more time on the internet

Internet company body Internet and Mobile Association of India (IAMAI), in research conducted by the consulting company Kantar, found that small towns have two out of five active internet users. At the same time, active internet users in the top-nine metro cities are 33 per cent.

According to the report, out of the 1,433 million population, there are 622 million active users that are 43 per cent of the total population. Currently, there are very few active users in rural India. However, the number of internet users in rural India is likely to increase.

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According to the report, nine out of 10 active users access the internet daily. At the same time, active users spend 1.8 hours daily on the internet on average. Urban active users spend 17 per cent more time on the internet than rural users.

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